Our Marketing will :
With growing competition it is now ever more difficult to market your business. Biz Guru’s Marketing offers a perfect solution for your company’s growing marketing needs. Our Biz Guru Marketing services consist of:
To get the best from your marketing budget, it is best to decide what products and services you wish to sell to whom, where and how. Your Marketing Strategy will address how you can position your company in your market, differentiate yourself from other companies and how you can market your business.
To provide support, ideas and input to your marketing strategy, we spend about an hour on the telephone with you. During this consultation we will discuss your business, your products and services and their market. The consultation is two way and we encourage you to discuss marketing matters that concern you and ask questions of things that you do not know. As an experienced business consultant I will seek to provide answers to your marketing questions. We are not lawyers so are unable to provide legal advice.
At the end of the consultancy, you will have a clearer idea of your marketing ideas and what you wish to sell and to whom. We will have the information needed to produce your marketing strategy. We are proud of our experience and are happy to share with you decades of practical experience. We will write and then email your Marketing Strategy to you for future reference.
Biz Guru Telephone Marketing Strategy
Keeping in contact with your customers is vitally important and in this pack we provide a number of different methods:
Articles (10): Article writing is one of the best ways to ensure that your company is known and recognized as an authority on your subject. We will write ten, keyword rich articles for you to submit to major article directories. You can also use these articles on your web site as well as split them and use them in your newsletters. The articles will be from 550 – 750 words in length, totally new and written just for you.
Press Release: To obtain maximum exposure for your business or a new product or service that you have, we will prepare a Press Release combining key word rich information about your company. The press release will be one page in the required format. We will suggest a quality service that we use ourselves as we believe that you deserve the same quality. This will get your newsletter send to 1,000’s of press officers.
Company Newsletters (10): Equipped with a set of or ten newsletters a company can educate, entice to purchase, and retain their customers. They will outline the company’s current focus while allowing its readers an opportunity to familiarize themselves with your vision and product line. Soon after researching your company we will provide you with a set of ten newsletters that can be used to send to your mailing list. Each newsletter will be about 300-500 words and run in a series.
|Biz Guru Customer Contact Marketing
It is important to have a series of documents to hand out to interested potential customers, suppliers and journalists.
Press Release: To obtain maximum exposure for your business or a new product or service that you have, we will prepare a Press Release combining key word rich information about your company. The press release will be one page in the required format.
Press Hand Out: If a journalist contacts you to ask for more details about your company or products, it is handy to have a hand out to support your press release. This provides the journalist with more information from which to write an article about your company. This press hand out will be about 1,000 words and expand upon the press release.
Proposal (B2B): Even though you may deal mainly with individual customers, there is always the opportunity to obtain a contract to provide goods and services directly to a company. These kinds of contracts provide regular work for a company and are highly sought after. This proposal will be approximately two pages and introduce your company and products to a prospective buyer.
Hand Out Brochure (B2C or B2B): This two page brochure can be bi-fold, tri-fold or in the same format as this brochure. We can write it for B2B or B2C potential customers. It will be a valuable hand out when networking or a download from your website. It will be provided in MsWord format and PDF format. The later is suitable for printers and website download.
Biz Guru Marketing Pack
White Paper: These highlight your company’s expertise and are show great detail on a technical subject. Often highlighting new trends, concepts and/or features. It is intended to be an authoritive discussion, helping the reader understand a solution to a problem or understand an issue. I will research your subject area, finding a new angle on the subject matter and then write a six page white paper for you.
Technical Articles (4): Posting these on your web site an on selected technical article sites highlights yours company’s expertise. These are complex to research and write but I will write four of them, each about 1,000 words. This will provide you with a month’s worth of posting.
Biz Guru Technical Marketing